Most actors walk into a headshot session thinking they need to do something.
Smile.
Be serious.
Look confident.
Look charming.
Look intense.
Look “castable.”
You can almost feel the effort happening in their face.
But the truth is:
The strongest headshots aren’t performed — they’re felt.
Expression is something you choose.
Essence is something you are.
And the camera knows the difference.
Expression vs. Essence
Expression is external — a choice, a face you put on.
Essence is internal — the truth underneath, what your eyes do without your permission.
When actors “try” to show something, we usually get:
- Tension around the mouth
- Overactive eyebrows
- A freeze in the eyes
When actors relax into who they already are, we get:
- Presence
- Aliveness
- Stillness with depth
- A story behind the eyes
That’s what casting responds to.
Your Eyes Tell the Story
Casting moves fast — sometimes under a second per image.
What gets read first? Your eyes.
Not outfit, hair, backdrop, or even lighting.
The energy in your eyes tells us if you’re open, guarded, playful, thoughtful, bold, soft, or dangerous.
That’s essence. That’s castable.
Why Pretty Headshots Don’t Always Book
Perfect makeup. Great light. Strong wardrobe.
Technically beautiful… but nothing behind the eyes.
“Nice” doesn’t get you called in.
Recognizable does.
Specific does.
Alive does.
A great headshot makes someone say:
“I know exactly who this person is.”
How to Access Essence in Your Session
- Breathe — slow your exhale.
- Don’t try to “look” a certain way.
- Think about someone you care about.
- One simple thought at a time.
- Let the frame get quiet with you.
- Trust that stillness is rich.
- Don’t try to impress the camera — connect with it.
Want Help Practicing This (and Naming It)?
I offer a 45-minute one-on-one Branding Consultation to get you rooted in your essence and casting lane before you shoot.
- Standard: $175
- Bundle: If you purchase a Headshot Package, add the Branding Consultation for $100 ($75 savings)
Email: Jon@sovanephotography.com
No pressure — just clarity and support.
Closing Thought
You don’t need to add anything to be compelling.
You already are.
The work is allowing the camera to see it.